Why sending resumes doesn’t work
Here’s the typical job search strategy: comb through the website of the company where you want to work, frantically hunt for job openings, lovingly tailor your cover letter, painstakingly hone your resume, proudly hit submit, and then WAIT.
It doesn’t work.
Everyone is taking the path of least resistance and applying to multiple jobs online. It’s easy, fast, and you can probably apply to 10 in a few hours. It feels like you’re working hard at your job search, but you are likely wasting time.
Let’s look at this from the perspective of the person who is going to read your resume. According to Career Builder,“Nearly one-in-four human resources managers said they receive, on average, more than 75 resumes for each open position; 42 percent receive more than 50 resumes.”
And it’s worse for entry-level positions. Large companies like Proctor & Gamble and Unilever see up to 160 applicants for new college graduate positions.
The only way to win this game is to play differently. You have to invite and enable people to help you find opportunities through the side door.